Bath & Body Works:
A Thousand Wishes Bath and Body Works – What comes to your mind if I ask who is the famous specialty retailer in the United States? The answer is quite clear, this is Bath & Body Works, LLC. In 1990, Bath & Body Works, LLC was launched in New Albany, Ohio States. You will surprise to know that the business of the company has expanded across 6 continents.
Type à Subsidiary
Industry à Retail
Founded à 1990; 31 years ago
New Albany, Ohio, U.S.
Headquarters à Columbus, Ohio, U.S.
Revenue à US$ $2.285 billion
Parent à Bath & Body Works, Inc.
Products à Bath, lotions, fragrance, and candles
Website à www.bathandbodyworks.com
You can easily figure out the best chain developed in the United States i.e., Bath and Body Works. The reason for the distinction of the company is because of the following reasons.
- Shower gels
- Lotions,
- Fragrance mists
- Perfumes,
- Creams,
- Candles,
- And home fragrances
The company started its business in local areas like Cambridge, Massachusetts in the form of a small store. The second brand was launched in 1997.
The first television commercial advertisement attracted a large no. audience and gained popularity within no time. If we talk about the competitor, only Body Shop is giving the tough time to the company.
Bath and Body Works has been spread over 1900 stores including superstores.
Body Care and Multiple Collection:
There is series of collections which we are just mentioning as under;
- Signature collection,
This collection is equally prepared for both men and women which includes;
- Body wash,
- Body lotions,
- Body creams,
- Fragrance mists and body scrubs,
- Retired fragrances, C.O.
- Bigelow,
- Coco Shea,
- Aromatherapy
- and Travel-sized Body Care
Hand soaps and sanitizers:
Before the pandemic of COVID-19, these two products have little no. of customers. After Covid-19, the company increased its business because of only these two products e.g., hand soaps and sanitizers tremendously. In comparison to other products, hand sanitizer breaks the previous record on account of gaining business throughout the world. The company has introduced a variety of collections of hand soaps like;
- Foaming hand soaps,
- Gel hand soaps,
- and nourishing hand soaps
The prominence of Thousand Wishes:
Its fragrance makes it prominent in each festive moment and inspired to the limit of optimum joy. You can take to yourself to the fruity environment and be mesmerized.
Top Notes of Thousand Wishes;
- Sparkling champagne,
- Twinkling star fruit,
- Golden quince
Mid Notes of Thousand Wishes;
- Crystal peonies,
- Purple freesia
Dry Notes of Thousand Wishes;
- Gilded amber,
- Almdon crème,
- Sugared sandalwood,
- Velvet musk
Women of the United States feel incomplete without having a thousand wishes in the parties and ball. It gives a sense of confidence and style. Ladies are so touchy to perfumes that only based on fragrance, they can well identify the brand. Fragrances can take you to the world of imagination.
We want to do justice with Thousand Wishes and feel proud to discuss its pros and cons;
Pros:
- What about a hint of fruit with floral touch?
- It carries delicacy, for it is not too strong.
- It is the selection of the intellectuals.
- It reaches to the door step of the customers, for being too cheap.
- Its sophisticated pump gives a strange feel and sense of joy while pressing softly.
Cons:
- One can hardly detect champagne.
- It leaves no spot and fades promptly.
- Its overall rating is also creditable.
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